Why join this face-to-face workshop?
The course provides your organization with a valuable set of tools and skills to leverage the power of media relations.
The course is focused on proactive media relations. This can benefit the organization leading to enhanced brand awareness and reputation.
This highly interactive workshop will enable participants to:
- Understand the purpose and role of media relations
- Understand effective media relations
- Be able to apply best practices in media interactions
- Be able to build an effective media relations team
- Be able to prepare for media interviews
Methodology
- The workshop will be conducted face-to-face. The workshop will include lectures, and written activities as an assurance of learning.
- Class size will be limited to a maximum of 20 participants.