Improve your business writing skills
Okay, so you write for work all the time. Apart from a mountain of emails, you have written project proposals, status reports, management presentations and so on. Business writing is […]
Dealing with social media negativity toward your brand
Nearly all brands are now present on social media, and while this could provide many benefits, let’s face it—there will be negative feedback, and worse, trolls. Some of the comments […]
Customer service for front-liners
To be a front-liner is analogous to being the “front page” of the newspaper or the “cover page” of any magazine. To the customer, the front-liner encourages or discourages said […]
Get Noticed: 7 Ways to Customize Your Online Marketing Campaigns
In today’s hyper-connected world, consumers are overwhelmed with marketing messages from various brands. To cut through the noise and truly connect with the target audience, personalization has become a key […]
Connect and engage with your Gen Z employees
Does interacting with your Generation Z employees feel like you’re trying to solve a complex puzzle?
If you want to understand these terms and relate with your Gen Z employees better, let’s ask our new resource person, Louie Lao, for his Gen Z glossary and for some tips that will help us not just understand them, but empower them as well. Here are his thoughts:
Change management: How to do it right
There is a well-regarded article in Harvard Business Review by Robert H. Schaffer which defines and states that all management is change management. We can certainly observe and experience that […]
Delighting Customers in the New Normal
Nearly all customer-facing businesses would agree that today’s consumer is less patient and more demanding. And living in a time of pandemic has just exacerbated that further. And because consumers […]
Enterprise podcasting: 3 ways audio can build your brand
Podcasts are everywhere these days as the fastest-growing form of media. And with the accessibility of home recording devices, free services to upload one’s content, and a growing number of […]