Severity: 8192
Message: Return type of CI_Session_files_driver::open($save_path, $name) should either be compatible with SessionHandlerInterface::open(string $path, string $name): bool, or the #[\ReturnTypeWillChange] attribute should be used to temporarily suppress the notice
Filename: drivers/Session_files_driver.php
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Backtrace:
File: /home/k35euu4ok03e/public_html/iacademy/application/controllers/Home.php
Line: 6
Function: __construct
File: /home/k35euu4ok03e/public_html/iacademy/index.php
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Filename: drivers/Session_files_driver.php
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Backtrace:
File: /home/k35euu4ok03e/public_html/iacademy/application/controllers/Home.php
Line: 6
Function: __construct
File: /home/k35euu4ok03e/public_html/iacademy/index.php
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Message: Return type of CI_Session_files_driver::read($session_id) should either be compatible with SessionHandlerInterface::read(string $id): string|false, or the #[\ReturnTypeWillChange] attribute should be used to temporarily suppress the notice
Filename: drivers/Session_files_driver.php
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Backtrace:
File: /home/k35euu4ok03e/public_html/iacademy/application/controllers/Home.php
Line: 6
Function: __construct
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Filename: drivers/Session_files_driver.php
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Backtrace:
File: /home/k35euu4ok03e/public_html/iacademy/application/controllers/Home.php
Line: 6
Function: __construct
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Message: Return type of CI_Session_files_driver::destroy($session_id) should either be compatible with SessionHandlerInterface::destroy(string $id): bool, or the #[\ReturnTypeWillChange] attribute should be used to temporarily suppress the notice
Filename: drivers/Session_files_driver.php
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Backtrace:
File: /home/k35euu4ok03e/public_html/iacademy/application/controllers/Home.php
Line: 6
Function: __construct
File: /home/k35euu4ok03e/public_html/iacademy/index.php
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Function: require_once
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Message: Return type of CI_Session_files_driver::gc($maxlifetime) should either be compatible with SessionHandlerInterface::gc(int $max_lifetime): int|false, or the #[\ReturnTypeWillChange] attribute should be used to temporarily suppress the notice
Filename: drivers/Session_files_driver.php
Line Number: 356
Backtrace:
File: /home/k35euu4ok03e/public_html/iacademy/application/controllers/Home.php
Line: 6
Function: __construct
File: /home/k35euu4ok03e/public_html/iacademy/index.php
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Function: require_once
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Message: ini_set(): Session ini settings cannot be changed after headers have already been sent
Filename: Session/Session.php
Line Number: 282
Backtrace:
File: /home/k35euu4ok03e/public_html/iacademy/application/controllers/Home.php
Line: 6
Function: __construct
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Filename: Session/Session.php
Line Number: 294
Backtrace:
File: /home/k35euu4ok03e/public_html/iacademy/application/controllers/Home.php
Line: 6
Function: __construct
File: /home/k35euu4ok03e/public_html/iacademy/index.php
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Filename: Session/Session.php
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File: /home/k35euu4ok03e/public_html/iacademy/application/controllers/Home.php
Line: 6
Function: __construct
File: /home/k35euu4ok03e/public_html/iacademy/index.php
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Function: require_once
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Filename: Session/Session.php
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File: /home/k35euu4ok03e/public_html/iacademy/application/controllers/Home.php
Line: 6
Function: __construct
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Filename: Session/Session.php
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File: /home/k35euu4ok03e/public_html/iacademy/application/controllers/Home.php
Line: 6
Function: __construct
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File: /home/k35euu4ok03e/public_html/iacademy/application/controllers/Home.php
Line: 6
Function: __construct
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File: /home/k35euu4ok03e/public_html/iacademy/application/controllers/Home.php
Line: 6
Function: __construct
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Backtrace:
File: /home/k35euu4ok03e/public_html/iacademy/application/controllers/Home.php
Line: 6
Function: __construct
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File: /home/k35euu4ok03e/public_html/iacademy/application/controllers/Home.php
Line: 6
Function: __construct
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File: /home/k35euu4ok03e/public_html/iacademy/application/controllers/Home.php
Line: 6
Function: __construct
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File: /home/k35euu4ok03e/public_html/iacademy/application/controllers/Home.php
Line: 6
Function: __construct
File: /home/k35euu4ok03e/public_html/iacademy/index.php
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Function: require_once
Consider tangible products such as apparel, bags and shoes. Marketing professionals can rely on their usual tools (the oft-cited 4 Ps) when creating a marketing plan. But in the case of tourism services such as tour packages, we are selling not just individual products or services, but an entire experience. Our strategic marketing plan would have to account for these differences, as follows:
Tourism products are perishable.
Tourism products are intangible.
Intangibility refers to the fact that tourism products and services cannot be subjected to scrutiny or sampling. Hence, reviews play a big role in influencing purchase. Actively engage your clients in social media.
The management of reviews, either on the company’s website or on popular sites such as TripAdvisor, is an essential task.
Tourism products are inseparable and variable.
Tourism products are inseparable to the consumer because the consumer and service provider should both be present for the consummation of the sale.
Examples are walking tours or city tours.
In this case, creative distribution strategies should be considered for efficient product execution.
As the experience is also variable, highly dependent on external factors, consistency of the service provider is key to ensure satisfaction.
Customer service during peak season should be the same as the service rendered during lean months.
The guest should be treated with same warmth and attention at all times regardless of the number of other customers.
For this article, we consulted Maricel Badilla, a consultant for destination master planning, tourism and marketing trainer and author. She will be conducting a course titled “Tourism Marketing: Creating a Marketing Plan for your tourism and hospitality business” on Oct. 15.
There is also a course on “Operating and Maintaining Tourism Service Facilities: Standards, regulation, requirements and best practices” on Sept. 28, which is ideal for project management teams of hotels, condotels, resorts, dormitories, bed and breakfast and the like.