- Win-win Strategies on Labor Relations Law: Use Advice to Survive and Thrive in the New Normal
To survive the world of labor relations especially this time of COVID-19 Pandemic…
- Video Production Essentials: Create Videos to Communicate, Promote and Inspire
- (BATCH 3) Impactful Visual Communication: Maximizing the Design Process to Create Value
This is an online course.
… - Coaching Skills for High Productivity: Developing a Coaching Culture in your Organization
This virtual program is designed to equip supervisors, team leaders…
- (4th Batch) Effective Business Writing and Email Etiquette
- (4th Batch) Effective Business Writing and Email Etiquette
- Copywriting Essentials: Create Clever and Compelling Copy
- Getting Things Done During The New Normal: Ensuring Execution in Spite of Adversity
The objective of this course is to provide the participants with…
- Social Media Analytics: Drive Results to your Business Through a Data-driven Approach
- Finance for Decision Making: A Course for Professionals to Understand the Accounting Cycle and Financial Reports
- Advanced MS Excel: Optimize Its Function to Ease and Simplify Data-driven Tasks
- (3rd Batch) Effective Business Writing and Email Etiquette
- Advanced MS Excel: Optimize Its Function to Ease and Simplify Data-driven Tasks
This is an online course.
- Effective Management Skills: Building New Leaders in the New Normal
The program aims to equip new line managers with the fundamental management…
- Essentials of Business Communication: Written and Oral Communication for Everyday Use
This is an online course.
- Effective CSR Programs: Planning and Executing Programs with Social Impact in the New Normal
This virtual workshop focuses on reviewing the intersection of business,…
₱ 18,000.00
Issues and Crisis Management: Responding to Media in Times of Crisis
Why join the workshop?
What would be an organization’s worst nightmare? A good candidate for this dubious honour might be to see your reputation, carefully built over many years, destroyed in just one day because of an inadvertent accident or incident resulting in major customer dissatisfaction - or worse, like physical injury or damage to property.
Here, it is not just the situation itself that is the problem, but also how the public will perceive it and your business during and after the crisis. Many organizations believe that with less or no talk at all, less mistakes could be committed, but does this still hold true in today’s hyper-connected and share-happy world?
The ability to respond to traditional and social media in times of crisis is an invaluable skill that every organization must always have at the ready, and this workshop will give participants an appreciation and understanding of the importance of communication among important players of the organization, as well as to the public, in times of crisis.
“This workshop was very helpful. We have a very dynamic media environment and workshops like this help refresh our ideas as well as learn new ways of handling issues. The second day session was really, really helpful with comments from well-respected media practitioners and journalists. Resource Person has an excellent command of the points she discussed; evidently, she knows very well issues management and media. She’s an authority of the topics discussed.” - Erlinda Lizardo of Solid Cement Corp. (Cemex)
“Ms. Connie Kalagayan is very personable and makes the topics very easy to relate do.” - Pinky de Maisip of Asian Hospital and Medical Center
“Ms. Connie Kalagayan is well-versed with the topic and the examples that she used can be applied. Groupings done according to related industries proved to be effective.” - Emilie Anne Gatmaitan of San Miguel Brewery
REGULAR RATE: PHP 18,000.00
EARLY BIRD RATE: PHP 17,100.00
GROUP RATE (3 to 9 pax): PHP 17,100.00
GROUP RATE (10 to more pax): PHP 16,200.00
ON-SITE RATE: PHP 19,500.00
Objectives:
Benefits to participants of this workshop, and their organizations:
-
Learn how to protect your company/brand reputation, integrity and credibility
-
Practice how to effectively communicate and respond to media during crises
-
Gather best practices on how to prepare, handle, and recover from a crisis
Who Should Attend:
This hands-on workshop is ideal for entrepreneurs, PR practitioners, corporate and public affairs practitioners, as well as marketing and communications professionals. Representatives of politicians and celebrities, and people assigned to represent an organisation or advocacy, will also find this workshop highly beneficial.
Outline:
The highly-interactive workshop will cover the following topics:
-
Overview of crises and how social media is changing the way we deal with them
-
How to craft a crisis communications plan, key messages and statements
-
Three Phases of Crisis - Preparation, Response, and Recovery
-
Techniques in dealing with the media during a crisis
-
Crisis simulation workshop (mock press conference with Inquirer reporters)
-
Measuring a successful crisis communications plan
-
How to establish your organization’s Crisis Management Manual
Course Schedule:
Nov 6 - 7, 2018
VF6Kq3 dztucfepdkwo, [url=http://wurtfsxxmpbf.com/]wurtfsxxmpbf[/url], [link=http://lftaxwsazvzr.com/]lftaxwsazvzr[/link], http://aanfisfysqlv.com/
z1zCW7 udwgywxrqqnc, [url=http://sfoxnunsiorp.com/]sfoxnunsiorp[/url], [link=http://snmgcpryrqcd.com/]snmgcpryrqcd[/link], http://dpftlsxeiljm.com/