• Essentials of Social Media Management: Amplify your Brand and Engage your Customers
  • Leading Effective Meetings: Optimizing your Time and Resources
  • Developing an Attitude of Professionalism: Values and Attitudes for Success
  • Effective Workload Management: Everyday Techniques to Get Things Done
  • LeaderShift Module 1: The Leader as a PEOPLE MANAGER: From Task to People Management
  • Multi-Generation Workforce Management: Bridging Work Styles across a Diverse Workforce
  • Project Management Skills for Everyday Tasks: Adopting the Mindset from Planning to Execution
  • LeaderShift Module 2: The Leader as a COMMUNICATOR: From Talking and Writing to Communicating
  • LeaderShift Module 3: The Leader as a PERFORMANCE COACH: From Performance Monitoring to Leading and Coaching
  • Handling Customer Complaints: Communicate and Connect with your Customers
  • Customer Service Recovery: Win Back Customers and Keep Them for Good!
  • DIGITAL MEDIA MANAGEMENT SERIES 4: Principles of Creative Video Production:
  • LeaderShift Module 4: The Leader as an INNOVATOR: From Typical to Critical Thinking
  • Critical Thinking and Decision Making in the Workplace: Analyze and Implement Effective Solutions
  • The R.O.I. on a Customer Service Mindset: Reaping the Benefits of a Customer Service Culture
  • Professional Image and Presence: Civility and Etiquette in the Modern Business Setting
  • Managing Employee Development: Creating Programs for Career Growth and Retention
  • Supervisory Essentials Training: From Task to People Management
  • Interactive & Engaging Presentation Skills: Applicable Tools & Techniques for your presentation
  • Sales Proficiency Training (SPRING): Methods and Techniques in Sales & Negotiation
  • Digital Marketing Toolbox: Using the Paid, Owned, and Earned Model
  • PHONETOGRAPHY: Explore, Create, & Inspire using your Smartphone
  • Supervisory Essentials Training: Leader as an Effective Communicator
  • MS EXCEL MADE SIMPLE: Beginners Guide to Basic Excel
  • CODING FOR KIDS (PART 1): Enhancing Creativity & Critical Thinking
  • ADVANCED MS EXCEL: Optimize its Functions to Ease and Simplify Data-Driven Tasks
  • CREATE A STRESS - FREE SPACE: Managing Stress for a Happier and Healthier you
  • Building and Condo Management: Property & Facility Management, Leasing and Preventive Maintenance
  • Marketing 101: How Marketing is at the core of every growth strategy
  • Practical Enterprise Architecture
  • DIGITAL MARKETING MANAGEMENT: Native Advertising: Aligning Creative Thought Process and Storytelling with your Business Strategies
  • Essentials of Business Communication: Written and Oral Communication for Everyday Use
  • Business Etiquette 101: Professional Guide to Projecting the Best Image of your Company
  • BASIC QUALITY TOOLKIT: Apply the 8 tools used to improve Productivity, Efficiency and Effectiveness
  • UPCOMING COURSES

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    ₱ 18,000.00

    Issues and Crisis Management: Responding to Media in Times of Crisis


    Why join the workshop?

    What would be an organization’s worst nightmare? A good candidate for this dubious honour  might be to see your reputation, carefully built over many years, destroyed in just one day because of an inadvertent accident or incident resulting in major customer dissatisfaction - or worse, like physical injury or damage to property.

    Here, it is not just the situation itself that is the problem, but also how the public will perceive it and your business during and after the crisis. Many organizations believe that with less or no talk at all, less mistakes could be committed, but does this still hold true in today’s hyper-connected and share-happy world?

    The ability to respond to traditional and social media in times of crisis is an invaluable skill that every organization must always have at the ready, and this workshop will give participants an appreciation and understanding of the importance of communication among important players of the organization, as well as to the public, in times of crisis.

    Benefits to participants of this workshop, and their organizations:

    • Learn how to protect your company/brand reputation, integrity and credibility
    • Practice how to effectively communicate and respond to media during crises
    • Gather best practices on how to prepare, handle, and recover from a crisis

    What do people say about it?

    “This workshop was very helpful. We have a very dynamic media environment and workshops like this help refresh our ideas as well as learn new ways of handling issues. The second day session was really, really helpful with comments from well-respected media practitioners and journalists. Resource Person has an excellent command of the points she discussed; evidently, she knows very well issues management and media. She’s an authority of the topics discussed.” - Erlinda Lizardo of Solid Cement Corp. (Cemex)

    “Ms. Connie Kalagayan is very personable and makes the topics very easy to relate do.” - Pinky de Maisip of Asian Hospital and Medical Center

    “Ms. Connie Kalagayan is well-versed with the topic and the examples that she used can be applied. Groupings done according to related industries proved to be effective.” - Emilie Anne Gatmaitan of San Miguel Brewery


    REGULAR RATE: PHP 18,000.00
    EARLY BIRD RATE (until November 10): PHP 17,100.00
    GROUP RATE (3 to 9 pax): PHP 17,100.00
    GROUP RATE (10 to more pax): PHP 16,200.00
    ON-SITE RATE: PHP 19,500.00


    Who Should Attend:

    This hands-on workshop is ideal for entrepreneurs, PR practitioners, corporate and public affairs practitioners, as well as marketing and communications professionals. Representatives of politicians and celebrities, and people assigned to represent an organisation or advocacy, will also find this workshop highly beneficial.


    Outline:

    The highly-interactive workshop will cover the following topics:

    • Overview of crises and how social media is changing the way we deal with them

    • How to craft a crisis communications plan, key messages and statements

    • Three Phases of Crisis - Preparation, Response, and Recovery

    • Techniques in dealing with the media during a crisis

    • Crisis simulation workshop (mock press conference with Inquirer reporters)

    • Measuring a successful crisis communications plan

     

    • How to establish your organization’s Crisis Management Manual


    Course Schedule:

    Jul 13 - 14, 2017


    Apr 21, 2016


    Apr 21, 2016


    May 11, 2016


    May 11, 2016


    May 17, 2016


    May 17, 2016


    May 18, 2016


    May 18, 2016


    May 28, 2016


    May 28, 2016


    Jun 17, 2016


    Jun 17, 2016


    Jun 26, 2016


    Jun 26, 2016


    Jul 17, 2016


    Jul 17, 2016


    Aug 25, 2016


    Aug 25, 2016


    Oct 15, 2016


    Oct 15, 2016


    Oct 30, 2016


    Oct 30, 2016


    May 25, 2017


    May 25, 2017


    May 30, 2017


    May 30, 2017


    Jul 20, 2017


    Jul 20, 2017