Why join the workshop?
Issues and Crisis Management Workshop gives you an appreciation and understanding of the importance of communication among important players of the organization, as well as to the public, in times of crisis.
During the workshop, you will learn how to respond to traditional and social media during issues and crisis.
Benefits to participants of this workshop, and their organizations:
Learn how to protect your company/brand reputation, integrity and credibility
Practice how to effectively communicate and respond to media during crises
Gather best practices on how to prepare, handle, and recover from a crisis
Who Should Attend:
This hands-on workshop is ideal for entrepreneurs, PR practitioners, corporate and public affairs practitioners, as well as marketing and communications professionals. Representatives of politicians and celebrities, and people assigned to represent an organisation or advocacy, will also find this workshop highly beneficial.
The highly-interactive workshop will cover the following topics:
Overview of crises and how social media is changing the way we deal with them
How to craft a crisis communications plan, key messages and statements
Three Phases of Crisis - Preparation, Response, and Recovery
Techniques in dealing with the media during a crisis
*Program fee is Php 9,300 + VAT
Feb 28 - 28, 2020